20.9.2023 - 20.10.2023 / Week 04 - Week 08
Tan Zhao Yi / 0363285
Video
and Sound Production / Bachelor of Design (Honours) in Creative Media
Project 2 / Production
Shoot Video & TikTok/Insta Video
Project 2A: Production Shoot Video
Project 2B: Insta Video
INSTRUCTION
Project 2A: Production Shoot
For this project, we were divided to groups and given an existing
trailer to replicate. My group was instructed to replicate
the trailer of Beef.
Pre-production
Introduce to Production Team:
Producer: alefiya
Director: Asma
Assistant Director 1: Liew Xiao Hui
Assistant Director 2: Gam Jze Shin
Art Director: Ng Jia Ern
D.O.P: Ameera
Camera Assistant 1: Tan Zhao Yi
Camera Assistant 2: Janice
Lighting crew 1: Tan Jie Ying
Lighting crew 2: Kelly Lau
Location Sound:wee lun
Boom operator: Sim Jian Xiong
Actor 1: Wang Zilong
Actor 2: Johnny
Storyboard:
Fig 1.1.1. Storyboard
Production
Fig 1.2.1. Behind the Scene
Following guidance from Mr. Martin on equipment usage, our group
initiated the production shooting on campus. Prior to commencement, we
engaged in a shooting practice session to enhance our skills and
preparedness. As a camera assistant, I mainly control the camera. I really enjoy it and
this is the best chance to apply my knowledge of shot size in Lecture 2.
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FIg 1.2.2. Footages
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Post-production
After shooting together, we were required to choose and download the
footages and audio ourselves and edit them in Adobe Premiere Pro.
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Fig 1.3.1. Editing in Adobe Premiere Pro
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During Lecture 5, we learned colour correction and colour grading
and applied in this project. I was struggling with the colour tone as the
original version is in warm tone but our lighting was in cold tone due to
the time we shoot. In the end I tried my best to adjust the colour.
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Fig 1.3.2. Colour Correction and Colour Grading
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I personally screen recorded the Netflix transition in and out and
added them in the opening and ending to make it more similar to the
original trailer.
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Fig 1.3.3. Netflix Opening
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Final Project 2A: Production Shoot Video
Project 2B: Insta Video
We were instructed to create a self-titled video and post it on TikTok or
Instagram. I chose Instagram because I don't have a TikTok account, and I
am not familiar with what is trending on TikTok which will affect my
outcome.
Pre-production
First Mr. Martin asked us to fill up a PowerPoint with our
ideation.
1. Introduction (Self-titled)
My name is Zhao Yi, hailing from Klang. I find joy in cafe-hopping, immersing myself in the rich aroma of freshly brewed coffee and discovering cozy nooks around the city. But that's not all – I'm also deeply connected to my cultural roots as a 24 festive drum player. It's a passion that lets me express myself in ways words can't. I'm a super introvert by nature. Yet, there's an inner fire that drives me to try things I've never tried before, pushing me beyond my comfort zone. You'll often find me seeking solace in quiet places, where I can recharge and reflect. And speaking of dreams, my ultimate aspiration is to step foot in the otherworldly landscapes of Iceland, a place that resonates with my longing for tranquility and adventure. A fun fact about me: I love watching Barbie movies!
2. Ideation
Description: In the self-titled video, I'm excited to share a part of myself that's always yearned to break free from my comfort zone. The Y2K aesthetic isn't just about fashion and visuals; it's a reflection of the inner me that's constantly seeking new horizons and challenges. It embodies the courage to step into uncharted territory, just as I've done on my personal journey. And, I will be using Barbie hot pink as a symbol of the enthusiastic spirit within me. It represents the child in me who held onto her dreams with sheer determination, refusing to let go of her original intentions. Just as Barbie symbolizes limitless possibilities and ambitions, I've carried those childhood dreams with me into adulthood. Overall, it's more than just a look; it's a symbol of my journey towards self-discovery.
3. Moodboard
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Fig 2.1.1. Moodboard
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4. Visual References
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Screenshots from The Visual Album and Imperfection by
Beyoncé
Fig 2.1.2. The Visual Album and Imperfection by Beyoncé
5. Storyboard
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Fig 2.1.3. Storyboard
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Production
Other than the photos and videos that were not presently shot, I
used the X-Space classroom in campus to shoot the opening and ending
part.
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Fig 2.2.1. Opening - Behind the Scene
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Other photos and videos - Behind the Scene :)
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Fig 2.2.2. Content - Behind the Scene
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The size I have chosen is 16:9 because the 16:9 aspect ratio is a
standard widescreen format widely supported by various devices and
platforms.
Post-production
As we were not instructed to use any specific app to edit the video, I am
using 剪映 (JianYing) in this project.
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Fig 2.3.1. Editing in JianYing
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JianYing benefits in its various choices of effect and filter and the ease
of use. Another main reason of choosing JianYing as my editing tool is
because I need many different filters for my footages and it helps me to
simplify the steps.
Fig 2.3.2. Applying Filter #1 (Before and After)
Fig 2.3.3. Applying Filter #2 (Before and After)
Final Project 2B: Insta Video
Lastly I upload it to my Instagram account.
Fig 2.4.1. Final Project 2B: Insta Video
REFLECTION
Experience
Creating my was like putting together a puzzle of storytelling by
studying other videos and then making my own. From thinking up ideas to
actually making the videos, every step taught me something valuable. It
wasn't just about copying the style; it was about understanding why the
original creators did certain things in their videos. This hands-on
experience not only made me better at making videos but also made me
appreciate how much thought goes into filmmaking and creating
content.
Observation
Making both production shoot video and Instagram video taught me to pay really close attention to details. I learned by watching how the trailers and self-titled videos I looked up to told stories. Every shot and every cut seemed to have a purpose, and even things like lighting and music played a big role.
Findings
From this project, I learned more than just making videos; I learned how
to communicate better through visuals. I found out how using symbols,
colors, and the speed of the video can make a big difference. Also, making
my Instagram video made me realize how important it is to be myself and
not just copy others. It was a challenge to mix their style with my own
personality, but it made my video more real and meaningful.
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